OVERVIEW AND COURSES
When you join Kairos University's Leadership Studies Degree Program in Social Media & Communications, students have the chance to explore various aspects of the ever-evolving realm of new media communication. This includes but is not limited to content creation, media administration, new media representation, the application of media aesthetics, as well as the formulation of effective social media strategies and more.
Establishing and upholding a transparent, influential, and genuine presence on social media plays a pivotal role in discovering and connecting with potential customers. This process commences with a deep comprehension of when, where, how, and for whom social marketing content should be tailored. It then extends to crafting brand-driven content that fosters customer engagement, community development, and advocacy.
In this degree program, you will cultivate a strategic approach to implement cutting-edge digital marketing strategies using various social media platforms. Throughout your studies, you will analyze best practices for social media platforms to craft a robust social marketing strategy and generate brand-centric social content that aligns with your marketing objectives.
HOW IT WORKS
5-6 hours per week
Under 30 students
KEY COURSE TAKEAWAYS
Equips students with the abilities and insider expertise necessary to oversee communications for organizations.
Gain valuable insights and leverage the industry networks of our experienced faculty members.
This program offers flexibility and can be successfully completed part-time within an estimated two to four-year timeframe.
Establish an active social listening system that enhances the impact of social media marketing and fosters strong connections.
Develop leadership capabilities that will empower you to guide teams towards becoming creative communication professionals.
Evaluate the impact of social media marketing initiatives to enhance brand visibility.
WHAT YOU'LL EARN
AA/BA in Leadership Studies with an Emphasis in
Social Media Communications from Kairos University.
60/120 Semester Accredited Units.
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